KPA PENSION

Pensionskollen

KPA Pension’s customers include employers and employees in municipalities and regions. KPA Pension helps to make sure that customers get a safe and good pension, without that happening on someone else’s expense. This goes hand in hand with KPA Pension’s vision – that people should feel safe in a sustainable world.

Screenshot from KPA Pension's Pensionskollen training - Graphs showing how many men vs women who work part time.
Screenshot from mobile view of KPA Pension's training. Photo of woman in the background.
Illustration of the Pension pyramid from KPA Pension

Our task

The goal of this assignment was to create a mobile-optimised website with information targeted at KPA Pension’s two million private customers. The purpose of the website would be to inform and motivate the customers to want to get more involved in their pensions.


Our solution

We created a website, adapted to the target audience, where customers find information based on their life stage: new at work, midlife, or almost time to retire. On the website, the customers can look at clear real-life examples, examine what happens to their pension when they work part-time or take parental leave, and find out how the pension can be invested as well as how KPA Pension works with sustainability. They can also see which parts of their pension they themselves can control.

An interactive, informative website!

KPA Pension image of teacher eating lunch with her students